The Handmade Alpha Academy is a complete step-by-step virtual course, designed exclusively for handmade sellers who want to build dominant and profitable brands on Etsy.
How to identify and refine your ideal target customer so that you can brand, market, price and sell to them- based on their specific psychological triggers and and values.
How to make your storefront and listings stand out in Etsy's vast sea of over 2.1 million active competitive sellers by positioning yourself at the top of your industry with advanced branding psychology.
How to photograph and edit your product photos, branding aesthetics and marketing materials on a $0 budget.
How to build and grow an effective email marketing funnel that converts casual subscribers into buyers.
How to leverage the new age of social media for marketing you handmade products and how to avoid being ignored by your audience.
How to help shoppers find your handmade products in search with an advanced SEO strategy that will help get your products seen on page one of popular Etsy search queries.
How to price your products profitably and how to identify if you are pricing too little for your time and work.
How to ensure a steller buying experience for your shoppers to encourage repeat purchases, and how to skyrocket your number of 5 star reviews.
How to most profitably launch new products in your shop and how to market new products before, during and after those items are listed for sale.
How to ship your sold products, both locally and internationally and understanding the laws and shipping restrictions of certain countries.
How to continue your jounrey of growth indefinitely with a proven marketing plan that will help you build more fans, followers, customers and repeat buyers to support the life of your handmade business.